White Paper: Affinity Marketing for Insurance
September 8, 2008 - The life and health insurance industry is being transformed by the constant evolution of the Internet, which is particularly apparent within the affinity distribution model. The Web has provided a new platform for commerce and distribution, enabled more efficient and effective administrative platforms, revolutionized service capabilities, and much more.
Many industry experts claim affinity sales cannot be done over the Internet. IdeaStar begs to differ. Read the white paper Affinity Marketing Distribution of Insurance Products and Services via the Web.